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You WILL get Googled. Scared?

You should be.

Go ahead, Google yourself. See what comes up. If nothing comes up, that doesn't really mean it's a good thing. It means you are not standing out from the crowd.

Just think of it from a prospective employers point of view. He is looking at suitable candidates and you are down to the final 10 candidates. He goes to Google all 10 of you. 8 of the remaining candidates have Facebook profiles which do not have the correct privacy settings and he is able to look at all your photos and status updates. To say he is unimpressed, is an understatement.

You, however are one of the two remaining. When he Google's you he manages to find:

  • A personal Google words advert. When he searched your name, you had been so clever to put up an advert (costing you literally a few pence) that linked to your own personal website.
  • A thoughtful and well written blog about your passions and the industry you want to go into.
  • An interesting Twitter feed.
  • A presentable Facebook page.
  • An outstanding Linkedin profile.

While the other remaining candidate, he couldn't find too much information about. Now, who do you think would be most excited to meet at an interview?

YOU!

It's really important to start working on all of above well before you leave university (probably your second year, first if you are really pro-active!). By organising all of these things and getting the necessary work experience under your belt, you have no option but to succeed.

Online reputation management is something that can't be ignored when searching for your first job after university. Here are some quick things you can do to get your mind ticking:

- Google yourself again and see how often your name comes up on the first 3 pages.

- Use Pipl.com to search your name, does the real you come up?

You now need to assess your situation. If you have things you don't want people to see then you need to delete them. If you don't have anything then you need to make an effort to start building a portfolio of work. Such as Linkedin, Twitter, a blog or even your own website.

Post questions below and we'll do our best to answer them!

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